Hiring an Influencer Agency vs. DIY: Unleashing the Power of Animal Talent

INFLUENCER AGENCY VS. DIY   In today’s digital age, animal talent has taken the media world by storm. From gracing magazine covers to starring in TV commercials, movies, and music videos, these charismatic creatures have captivated audiences worldwide.   If you’re a brand looking to harness the power of animal talent and influencers for promotion, […]

22 Important Terms To Know As A Pet Influencer

Influencer marketing has become a popular way for brands to reach their target audience through social media influencers. However, for those new to the industry, there can be a lot of technical terms that can be overwhelming. Let’s go over some of the most important influencer terms to know.   1. INFLUENCER An influencer is […]

Tips for Posting on TikTok for Pet Influencers

TikTok Tips: TikTok has become a major platform for creative expression over the last few years. It’s a great place for pet influencers to share their animal with the world! Know your audience: TikTok has a diverse user base, so it’s important to understand who your target audience is. You want to know what they […]

Influential Marketing: Working with Pet Creators vs. Pet Influencers

Pet influencer marketing is a popular and effective way to reach new audiences and promote products, services, or brands. However, not all cat, dog, or other animal influencers are created equal. Let’s explore the differences between working with creators and influencers. This will help you determine which pet influencer is right for your marketing strategy. […]

5 Ways to Celebrate National Pet Day

National Pet Day is a day to celebrate our furry, feathered, or scaled companions and to recognize the important role they play in our lives. It is also an opportunity to give back to the pets that give us so much joy and companionship.   Here are some ways you can give back on National […]